Your personally assigned publicity agent searches 200+ PR leads a day and sends matches to your inbox - and we provide training and feedback so you pitch like a pro!
Your personal publicity agent searches 200+ PR leads a day and PITCHES the matches for you! We send you regular reports with full media contact information so you can follow up.
Your agent searches and pitches PR opportunities for you and sends a monthly report, and creates an SEO-optimized press release and launches a full media campaign for you.Nov
01
Beat the heck out of it! Just like everything else in this world, competition for publicity gets stronger every day – and avenues of communication multiply and broaden. Whereas a reporter in the old days used to put out a few phone calls to find sources, now he posts his search on private services that …
Permanent link to this article: http://pr-123.com/blog/never-stick-to-a-deadline-%e2%80%93-beat-it/
Oct
25
This is tip that I’ll contradict next week. But read on. First, yes, absolutely honor the reporter’s stated deadline when he or she sends out a query. Maybe you set aside the query and planned to get to it, and then it got buried, and then before you knew it, the deadline passed and – …
Permanent link to this article: http://pr-123.com/blog/never-break-a-deadline/
Oct
11
Sometimes the best way to pitch a reporter on your business or expertise is to tell a real, human story about a person or event. This is classic storytelling and it can be appealing and compelling. If you can pitch a story that would make an interesting article in which your business or service, by …
Permanent link to this article: http://pr-123.com/blog/become-a-storyteller-for-pr/
Oct
04
We just finished a quick and info-packed webinar on how to get your product featured in this year’s Holiday Gift Guides. It’s not too late to get your product featured in many of this year’s biggest and best gift guides, and our webinar shows you what you need to do, starting now, to get going …
Permanent link to this article: http://pr-123.com/blog/free-recorded-webinar-holiday-gift-guides-get-your-product-included/
Sep
14
I’m not talking about Gift Guides here. There are ways to use common holidays as opportunities to create a little extra buzz for your company or product. Think ahead, get creative, and take advantage.
Permanent link to this article: http://pr-123.com/blog/holidays-as-pr-opportunities/
Sep
12
Otherwise – why put forth any effort at all on attracting the reporter to click to your home page? When you’ve worked to send a pitch to a reporter that’s interesting, timely, and well written – and you’ve succeeded in getting the reporter to click through to your website, make sure your maximize the opportunity …
Permanent link to this article: http://pr-123.com/blog/5-tips-to-make-sure-reporters-like-your-website/
Sep
10
We’re trying out a very “now” form of press release distribution. It’s the One-Line Press Release Service from muckrack.com. The deal? You submit a tweet with your newsworthy announcement via Muck Rack, and link it to your press release, website, your twitter account – whatever you want. Muck Rack adds it to their press release …
Permanent link to this article: http://pr-123.com/blog/the-one-line-press-release-muckrack/
Sep
09
If you win an award for your business, product, or contribution to your industry or to society, that’s PR gold, for two reasons: First, you have a perfect reason for contacting a reporter with real news, and second, you can add the award as a credibility enhancing footnote or addition to your boilerplate in future …
Permanent link to this article: http://pr-123.com/blog/awards-are-pr-gold/
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